Wines of Chile


In Autumn of 2017, ARMA created a 12 episode online series for Wines of Chile oriented at the Chinese market. While China is Chile’s wines number one export market, it is geographically very far away from China and not many Chinese know the country well or the regions where wine comes from. In this series we follow a Chinese couple in their Journey to discover Chile, its beauty and its wines. And what a surprise awaits! The series was produced with PLTFRM and distributed online and on social media in China.


  • Client: Wines of Chile
  • Agency: PLTFRM
  • Telent: Bai Fangrong, Gu Shaojie
  • Creative Director: Gregory Moulinet
  • Copywriter: Sondra Kim
  • Executive Producer: Odet Abadia
  • Director & DP: Jason Lee Wong
  • Editor: Ivan Castro
  • Line Producer: Angel Du, Joyce Cai
  • Production Coorditators Wines of Chile:
  • Carmen Orellana, Allyson Silva
  • Production Assistants: Javier Alonso, Javiera Apple,
  • Marcos Navarrete
  • Camera Operator Chile: Jose Isla
  • Camera Assistant Chile: Sebastian Hasbun
  • Sound Recorder Chile: Agustin Figueroa
  • Camera Operator China: Henry Li
  • Camera Assistant China: Vincent Cheng

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