Behind the Urban Collection


A sneak peak into the making of the EyeBuyDirect urban collection video. EyeBuyDirect, one of the world’s largest e-commerce retailers of eyewear showcases their new collection for 2015 in a shoot that is so urban that we almost got run over.


  • Client: EyeBuyDirect
  • Producer: Ariel Margalith
  • Directors: Ariel Margalith, Guy Rahamim
  • Editor: Guy Rahamim
  • Camera: Joe Nafis